A long time later i went to the park yesterday with some friends. A long time later one of us bought soap bubbles. Awkward as it may have seemed then, i was quite amused to see that a few other elderly people were blowing bubbles too!Some to indulge their kids. Some perhaps with a heady-state as our very own.
Interesting to note is; how many people at any given point, on any given topic, on any given product, service or campaign have an unanimity - in support and in negation of the motion.
On these lines, if an organization could just sit back and think "what does EVERYBODY like?" and then incorporate a mix of most of these points, based on relevance and priority, in their next move(product, campaign, or event) one could perhaps see the difference.
here's my two shekels. Everyone likes:
1) Some or the other shade of the colour 'Blue' 2) Sex 3) Fish Tanks 4) One's own children 5) Other's possessions 6) Respect, smile and praise 7) One's religion 8) The countryside 9) Clean toilets, clean air,& uncluttered websites 11) Humor 12) Guitar 13) Weekends 14) Quick Downloads 15) Treasure hunt 16) Sloth 17) Eating 18) To be in command 19) To reach office faster 20) Simple reading
Point: Many more 'everyone likes' can be arrived at. The starting point could be, 'what appeals to your personal self'. Take it on from there to the people within your own organization, and thereafter outside your walls and onto the streets.
Collect the 'everyone likes'. These are your next big ideas for your next big venture.

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